Prospectors & Developers Association of Canada (PDAC)
PRA Communications provided exclusive access to key PDAC programs, initiatives, and industry experts to encourage in-depth reporting, interviews, and feature articles. We offered press releases, media kits, and relevant resources to ensure accurate and up-to-date information is readily available to journalists and influencers.
PRA Communications also fostered strong relationships with journalists, industry influencers, and key opinion leaders covering mining, sustainability, and related fields. We also collaborated on content creation, special features, and dedicated sections that highlight PDAC’s contributions to the mineral exploration and development industry.
This effort successfully positioned PDAC’s leadership and experts as go-to sources for industry-related insights and commentary, offering valuable perspectives on key trends, challenges, and opportunities. It also resulted in the most coverage the convention has ever received and further developed important relationships with tier-one North American and trade media.
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